Sloganization in Language Education Discourse Conceptual Thinking in the Age of Academic Marketization Edited by: Barbara Schmenk, Stephan Breidbach, Lutz Küster

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31 Oct 2018
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This volume focuses (self-)critically on sloganization as an emergent phenomenon in language education discourse. Motivated by an increasing uneasiness with a number of widespread concepts in current language education research that have become sloganized, this volume comprises a collection of chapters by international scholars that scrutinize the discourse of language education, identify popular slogans and reconstruct the sloganization processes. It promotes critical self-reflection of scholars and professionals in the field of language education – a field that has widely been dominated by the need to develop new, innovative approaches and practices, at the expense of self-critical work that attempts to situate the field and its approaches within wider historical, cultural and conceptual contexts.

Author Biography:

Barbara Schmenk is Professor of German and Applied Linguistics at the University of Waterloo, Canada.

Stephan Breidbach is Professor of English Language Education, Humboldt-Universität zu Berlin, Germany.

Lutz Küster is Professor of Romance Languages and Literatures/Teaching Methodology, Humboldt-Universität zu Berlin, Germany.

Readership Level:

Postgraduate, Research / Professional

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